Making Progress in Marketing with USPS EDDM Printing Services
Before, you may have been using direct mail in sending marketing correspondence to your customers; today, you can now avail of USPS EDDM Printing Services. EDDM is one of the US Postal Service’s best innovations in postal practice. It stands for Every Door Direct Mail and it can save you plenty of money. The price per piece of mail that you spend with EDDM is just 14.2 cents; you can send a maximum of 5000 pieces of mail and a minimum of 200 pieces for every round of delivery. These features of EDDM make it one of the most cost-effective local marketing options for small and medium businesses running on a tight budget.
The first main benefit of EDDM is that people will surely read your mail. Let’s face it; Internet marketing leads the pack in the marketing scene today. But EDDM can still hold its own even today when Internet seems to be the medium of choice when it comes to business promotion. Why so? Because people don’t generally absorb all of the information they see from the Internet; they read so quickly using computers such that they tend to ignore or skip some important details. E-mail can also be treated as spam at times. EDDM mail, however, will surely be read as soon as residents open their mailboxes.
The second main benefit is that in EDDM, you don’t have to stress yourself out on creating a mailing list. Direct mail requires you to get plenty of information about a certain locality, particularly its addresses, and that can be hard for a small or medium business that doesn’t have plenty of time in such ambitious pursuits. EDDM’s system is different. Once you have prepared the mail to be sent, you just have to drop them off at the Post Office retail unit of your target locality. Once that is achieved, the mailer will just pick up the mail and then send them to different residents on the target locality.
Now, you may be contemplating of printing the mail straight from your printer, but that doesn’t sound good. Printers can hardly generate high-quality commercial flyers or brochures right now in bulk, and printing in bulk can use up lots of toner, which is expensive. You can have a commercial printing agency do all the printing jobs for you. A good alternative, however, exists; get all your printed mail straight from USPS EDDM Printing Services. If you do your printing that way, you will be sure that you mail will be up to par with the standards necessary for your mal to be sent through EDDM. Also, you can enjoy discounts. That will provide a breather for your promotional budget.
With USPS EDDM Printing Services, you can get good quality printed promotional mail. That mail can then be sent through EDDM to different households in a certain locality. After some time, customers from the locality will flock to you, and in time they will become loyal to your business. So take advantage of EDDM right now.
All the information and content on this article has been brought to you by Brochure Printing Site and Hot Prints USA.